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How Your Brain Works

12,000.00

The workings of the brain are mysterious: What are neural signals? What do they mean? How do our senses really sense? How does our brain control our movements? What happens when we meditate?

Techniques to record signals from living brains were once thought to be the realm of advanced university labs . . . but not anymore! This book allows anyone to participate in the discovery of neuroscience through hands-on experiments that record the hidden electrical world beneath our skin and skulls. In How Your Brain Works, neuroscientists Greg Gage and Tim Marzullo offer a practical guide—accessible and useful to readers from middle schoolers to college undergraduates to curious adults—for learning about the brain through hands-on experiments.

Armed with some DIY electrodes, readers will get to see what brain activity really looks like through simple neuroscience experiments. Written by two neuroscience researchers who invented open-source techniques to record signals from neurons, muscles, hearts, eyes, and brains, How Your Brain Works includes more than forty-five experiments to gain a deeper understanding of your brain.

Using a homemade scientific instrument called a SpikerBox, readers can see how fast neural signals travel by recording electrical signals from an earthworm. Or, turning themselves into subjects, readers can strap on some electrode stickers to detect the nervous system in their own bodies. Each chapter begins by describing some phenomenology of a particular area of neuroscience, then guides readers step-by-step through an experiment, and concludes with a series of open-ended questions to inspire further investigation. Some experiments use invertebrates (such as insects), and the book provides a thoughtful framework for the ethical use of these animals in education. How Your Brain Works offers fascinating reading for students at any level, curious readers, and scientists interested in using electrophysiology in their research or teaching.

Human Diversity

9,000.00

All people are equal but, as Human Diversity explores, all groups of people are not the same — a fascinating investigation of the genetics and neuroscience of human differences.
The thesis of Human Diversity is that advances in genetics and neuroscience are overthrowing an intellectual orthodoxy that has ruled the social sciences for decades. The core of the orthodoxy consists of three dogmas:

– Gender is a social construct.

– Race is a social construct.

– Class is a function of privilege.

The problem is that all three dogmas are half-truths. They have stifled progress in understanding the rich texture that biology adds to our understanding of the social, political, and economic worlds we live in.

It is not a story to be feared. “There are no monsters in the closet,” Murray writes, “no dread doors we must fear opening.” But it is a story that needs telling. Human Diversity does so without sensationalism, drawing on the most authoritative scientific findings, celebrating both our many differences and our common humanity.

Hungry Hearts: 13 Tales of Food and Love

4,500.00

A shy teenager attempts to express how she really feels through the pastries she makes at her family’s pasteleria. A tourist from Montenegro desperately seeks a magic soup dumpling that can cure his fear of death. An aspiring chef realizes that butter and soul are the key ingredients to win a cooking competition that could win him the money to save his mother’s life.

Welcome to Hungry Hearts Row, where the answers to most of life’s hard questions are kneaded, rolled, baked. Where a typical greeting is, “Have you had anything to eat?” Where magic and food and love are sometimes one in the same.

Told in interconnected short stories, Hungry Hearts explores the many meanings food can take on beyond mere nourishment. It can symbolize love and despair, family and culture, belonging and home.

Hunting El Chapo

8,000.00

Every generation has a larger-than-life criminal: Jesse James, Billy the Kid, John Dillinger, Al Capone, John Gotti, Pablo Escobar. But each of these notorious lawbreakers had a “white hat” in pursuit: Wyatt Earp, Pat Garrett, Eliot Ness, Steve Murphy. For notorious drug lord Joaquín Archivaldo Guzmán-Loera—El Chapo—that lawman is former Drug Enforcement Administration Special Agent Andrew Hogan.

In 2006, fresh out of the D.E.A. Academy, Hogan heads west to Arizona where he immediately plunges into a series of gripping undercover adventures, all unknowingly placing him on the trail of Guzmán, the leader of the Sinaloa Cartel, a Forbes billionaire and Public Enemy No. 1 in the United States. Six years later, as head of the D.E.A.’s Sinaloa Cartel desk in Mexico City, Hogan finds his life and Chapo’s are ironically, on parallel paths: they’re both obsessed with the details.

In a recasting of the classic American Western on the global stage, Hunting El Chapo takes us on Hogan’s quest to achieve the seemingly impossible, from infiltrating El Chapo’s inner circle to leading a white-knuckle manhunt with an elite brigade of trusted Mexican Marines—racing door-to-door through the cartel’s stronghold and ultimately bringing the elusive and murderous king-pin to justice.

This cinematic crime story following the relentless investigative work of Hogan and his team unfolds at breakneck speed, taking the reader behind the scenes of one of the most sophisticated and dangerous counter-narcotics operations in the history of the United States and Mexico.

Husband Material

7,000.00

Luc and Oliver met, pretended to fall in love, fell in love for real, dealt with heartbreak and disappointment and family and friends…and somehow figured out a way to make it work. Now it seems like everyone around them is getting married, and Luc’s feeling the social pressure to propose. But it’ll take more than four weddings, a funeral, and a hotly contested rainbow balloon arch to get these two from “I don’t know what I’m doing” to “I do”.

Good thing Oliver is such perfect HUSBAND MATERIAL.

Hype

8,000.00

From former Vice journalist and executive producer of hit Netflix documentary Fyre comes an eye-opening look at the con artists, grifters and snake oil salesmen of the digital age—and why we can’t stop falling for them.

We live in an age where scams are the new normal. A charismatic entrepreneur sells thousands of tickets to a festival that never happened. Respected investors pour millions into a start-up centered around fake blood tests. Reviewers and celebrities flock to London’s top-rated restaurant that’s little more than a backyard shed. These unsettling stories of today’s viral grifters have risen to fame and hit the front-page headlines, yet the curious conundrum remains: Why do these scams happen?

Drawing from scientific research, marketing campaigns, and exclusive documents and interviews, former Vice reporter Gabrielle Bluestone delves into the irresistible hype that fuels our social media ecosystem, whether it’s from the trusted influencers that peddled Fyre or the consumer reviews that sold Juicero. A cultural examination that is as revelatory as it is relevant, Hype pulls back the curtain on the manipulation game behind the never-ending scam season—and how we as consumers can stop getting played.

Hyperfocus

7,500.00

Our attention has never been as overwhelmed as it is today. Many of us recognize that our brains struggle to multitask. Despite this, we feel compelled to do so anyway while we fill each moment of our lives to the brim with mindless distraction. Hyperfocus provides profound insights into how you can best take charge of your attention to achieve a greater sense of purpose and productivity throughout the day.

The most recent neuroscientific research reveals that the brain has two powerful modes that can be unlocked when we use our attention effectively: a focused mode (hyperfocus), which is the foundation for being highly productive, and a creative mode (scatterfocus), which enables us to connect ideas in novel ways. Hyperfocus helps you access each of these two mental modes so you can concentrate more deeply, think more clearly, and work and live more deliberately every day

I Am Asking In The Name Of God

18,000.00

The beloved Pope Francis’s long-awaited prayers for the ten most pressing issues the world is facing today, inspiring action to radically unite humanity in hope for a peaceful future

“The clock is ticking, and all life is in danger, yet we still have time. . . . So let us take the first steps and go out to encounter the other—those who are different from us. Let us put our hands, minds, and hearts into working together. Let us be the change we want to see in the world.”—Pope Francis

In his most challenging and evocative book yet, Pope Francis reflects on ten vital issues the world is facing today. This unflinching and inspiring work celebrates the tenth anniversary of Francis’s papal election and encompasses his hopes and dreams for the Church and for all of humankind.

I Am Because We Were

7,500.00

In this innovative and intimate memoir, a daughter tells the story of her mother, a pan-African hero who faced down misogyny and battled corruption in Nigeria.

Inspired by the African philosophy of Ubuntu — the importance of community over the individual — and outraged by injustice, Dora Akunyili took on fraudulent drug manufacturers whose products killed millions, including her sister.

A woman in a man’s world, she was elected and became a cabinet minister, but she had to deal with political manoeuvrings, death threats, and an assassination attempt for defending the voiceless. She suffered for it, as did her marriage and six children.

I Am Because We Are illuminates the role of kinship, family, and the individual’s place in society, while revealing a life of courage, how community shaped it, and the web of humanity that binds us all.

I Am Loved

5,000.00

There is nothing more important to a child than to feel loved, and this gorgeous gathering of poems written by Nikki Giovanni celebrates exactly that. Hand-selected by Newbery honoree Ashley Bryan, he has, with his masterful flourish of color, shape, and movement, added a visual layering that drums the most impartant message of all to young, old, parent, child, grandparent, and friend alike: You are loved. You are loved. You are loved. As a bonus, one page is mirrored, so children reading the book can see exactly who is loved—themselves!

I Am Madam X

5,000.00

When John Singer Sargent unveiled Madame X — his famous portrait of American beauty Virginie Gautreau — at the 1884 Paris Salon, its subject’s bold pose and provocative dress shocked the public and the critics, smashing Sargent’s dreams of a Paris career.

In this remarkable novel, Gioia Diliberto tells Virginie’s story, drawing on the sketchy historical facts to re-create Virginie’s tempestuous personality and the captivating milieu of nineteenth-century Paris. Born in New Orleans and raised on a lush plantation, Virginie fled to France during the Civil War, where she was absorbed into the fascinating and wealthy world of grand ballrooms, dressmakers’ salons, and artists’ ateliers. Even before Sargent painted her portrait, Virginie’s reputation for promiscuity and showy self-display made her the subject of vicious Paris gossip.

Immersing the reader in Belle Epoque Paris, I Am Madame X is a compulsively readable and richly imagined novel illuminating the struggle between Virginie and Sargent over the outcome of a painting that changed their lives and affected the course of art history.

I Am My Brand

13,000.00

I Am My Brand provides achievable techniques and tools for women to build their personal brand. This is an essential step-by-step guide to building your brand, knowing your worth, and being unapologetic about it.

I Am My Brand is a toolkit for personal brand success. Featuring dynamic female brand builders from around the world, the book is a woven tapestry of personal brand advice with storytelling and support that offers a practical guide for female entrepreneurs, freelancers and executives. I Am My Brand explores the techniques used by different women across cultures to build their personal brand, as well as the challenges they faced and their paths to overcoming them. Focused on the skills needed to succeed, their stories – coupled with the author’s expertise – will support readers on their own journey to brand success and self-empowerment in work and life.

The book is written in a down-to-earth style, with light entertainment and real-life anecdotes, providing insights into how to create, package and grow your personal brand. Written by one of the most influential female brand builders in the UK, I Am My Brand is a testament to the power of being a woman and illustrates what it takes to build a powerful female brand in today’s male dominated business world.

I Am Restored

7,000.00

I Am Restored tells the untold story of how Lecrae’s past nearly ruined his future–until he learned that the wounds we carry can have the potential to be unlikely guides to healing and freedom for ourselves and others.

Throughout I Am Restored, Lecrae documents the shattering yet hopeful story of how he faced the scars of his past–sexual abuse, physical trauma, addiction, and depression–and emerged more fully human than ever before. With remarkable transparency and vulnerability, Lecrae reveals that at the height of his professional success, his life was spinning out of control, driven by a past that he had never confronted and a religious perspective that was incapable of meeting the challenge.

I Am Restored takes an unflinching look at the personal and public spaces that are too often at the societal core of our pain and heartache–culture, politics, family, church, and more–and teaches us that forgiveness can be the birthplace of the life that God has created for us.

Throughout this powerful, deeply personal account, Lecrae shares the life lessons he’s learned

I Am Still With You

5,500.00

Emmanuel Iduma never met his uncle, his father’s favourite brother and the man for whom he is named. The elder Emmanuel left home in 1967 to fight in the Biafran War and was not seen again. The war lasted for three years, with young Igbo men volunteering to fight for a breakaway republic in the chaotic wake of British decolonization. Around one hundred thousand others who fought in the war shared similar fates to Emmanuel’s uncle, though there are no official records of these losses. The tensions that gave rise to the conflict remain, threatening sometimes to bubble over. In this landscape, there are no monuments or graves. Instead, a collective remembering remains, for the most part, silent.

I Am Still With You sees a young Nigerian return to his country of birth. Travelling the route of the war, Iduma explores both a national history and the mysteries of his own family, finding both somewhat scarred and haunted, the memories warped by time and the darkest parts left for decades unspoken.

I Can’t Make This Up

6,500.00

The question you’re probably asking yourself right now is: What does Kevin Hart have that a book also has?

According to the three people who have seen Kevin Hart and a book in the same room, the answer is clear:

A book is compact. Kevin Hart is compact.

A book has a spine that holds it together. Kevin Hart has a spine that holds him together.

A book has a beginning. Kevin Hart’s life uniquely qualifies him to write this book by also having a beginning.

It begins in North Philadelphia. He was born an accident, unwanted by his parents. His father was a drug addict who was in and out of jail. His brother was a crack dealer and petty thief. And his mother was overwhelmingly strict, beating him with belts, frying pans, and his own toys.

The odds, in short, were stacked against our young hero. But Kevin Hart, like Ernest Hemingway, J.K. Rowling, and Chocolate Droppa before him, was able to defy the odds and turn it around. In his literary debut, he takes us on a journey through what his life was, what it is today, and how he’s overcome each challenge to become the man he is today.

And that man happens to be the biggest comedian in the world, with tours that sell out football stadiums and films that have collectively grossed over $3.5 billion.

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