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Contagious

10,000.00

What makes things popular? If you said advertising, think again. People don’t listen to advertisements, they listen to their peers. But why do people talk about certain products and ideas more than others? Why are some stories and rumors more infectious? And what makes online content go viral?

Wharton marketing professor Jonah Berger has spent the last decade answering these questions. He’s studied why New York Times articles make the paper’s own Most E-mailed list, why products get word of mouth, and how social influence shapes everything from the cars we buy to the clothes we wear to the names we give our children.

In Contagious, Berger reveals the secret science behind word-of-mouth and social transmission. Discover how six basic principles drive all sorts of things to become contagious, from consumer products and policy initiatives to workplace rumors and YouTube videos. Learn how a luxury steakhouse found popularity through the lowly cheesesteak, why anti-drug commercials might have actually increased drug use, and why more than 200 million consumers shared a video about one of the most boring products there is: a blender.

Contagious provides specific, actionable techniques for helping information spread—for designing messages, advertisements, and content that people will share. Whether you’re a manager at a big company, a small business owner trying to boost awareness, a politician running for office, or a health official trying to get the word out, Contagious will show you how to make your product or idea catch on.

Buyout: The Insider’s Guide to Buying Your Own Company

10,000.00

Successful management buyouts (MBOs) are the pinnacle of business success today and a great way to earn an ever-increasing stake in the American dream. Buyout provides managers and executives with the necessary tools and strategies for leading a company or division buyout.

It explores the details of the entire buyout process and empowers managers to seize their destiny and take charge. Managers learn how to: * Find a company to purchase * Develop a business plan * Negotiate with the seller * Win the “”ground war”” of due diligence * Find equity partners and negotiate the management deal with investors * Run the company after the MBO. Buyout offers real-life stories of people who actually pulled off out-of-this-world deals and became rich beyond their wildest expectations.

The Rise and Fall of The Roman and British Empire Plus The Crusades: ( 3 books in 1 )

10,000.00

The Rise and Fall of The Roman and British Empire Plus The Crusades (3 books in 1) Triple The Action!

How did we get here, to this time and place in history? Are we repeating history’s mistakes because we did not learn about the pivotal events that shaped the modern world? At fewer than 500 pages, this easy-to-read, three-book history course helps you quickly understand the nuances and the impact of three crucial periods portrayed in countless films: the Crusades and of the rise and fall of two great empires, the Roman and British. The culture, technology, law, and military organization of the Roman Empire shaped western civilization. Determined to spread their rule, the Romans succeeded magnificently until human nature and other factors led to the empire’s collapse.

One reviewer noted, “The book is written in accessible and interesting language that will allow both novice and an experienced person in the field of history to understand …” Were current relationships between Christians and Muslims determined when the Knights of the Crusaders rode off on their grand quest? “I was looking for a book which would have a good historical overview of the Crusades and have an objective approach to the underlining story of power struggle.

The Atlas Six

10,000.00

Each decade, only the six most uniquely talented magicians are selected to earn a place in the Alexandrian Society, the foremost secret society in the world. The chosen will secure a life of power and prestige beyond their wildest dreams.

But at what cost?

Each of the six newest recruits has their reasons for accepting the Society’s elusive invitation. Even if it means growing closer than they could have imagined to their most dangerous enemies― or risking unforgivable betrayal from their most trusted allies― they will fight tooth and nail for the right to join the ranks of the Alexandrians.

Even if it means they won’t all survive the year.

The Kitchen

10,000.00

John Ota was a man on a mission–to put together the perfect kitchen. He and his wife had been making do with a room that was frankly no great advertisement for John’s architectural expertise. It just about did the job but for a room that’s supposed to be the beating heart of a home and a joy to cook in, the Otas’ left a lot to be desired. And so John set out on a quest across North America, exploring examples of excellent designs throughout history, to learn from them and apply their lessons to his own restoration. Along the way, he learned about the origins and evolution of the kitchen, its architecture and its appliances. He cooked, with expert instruction. And he learned too about the homes and their occupants, who range from pilgrims to President Thomas Jefferson, from turn of the century tenement dwellers to 21st century Vancouver idealists, from Julia Child to Georgia O’Keeffe, and from Elvis Presley to Louis Armstrong.

John Ota has a refreshingly upbeat approach and a hunger for knowledge (and indeed for food). His energy and enthusiasm are contagious, and his insights of lasting value. Illustrated throughout, with photographs and also with drawings by the author, this is a book for homeowners, home makers, interior designers, cooks, armchair historians, and for anyone who–like John Ota before them–is looking for inspiration for a renovation.

By Water Beneath The Walls

10,000.00

How did the US Navy—the branch of the US military tasked with patrolling the oceans—ever manage to produce a unit of raiders trained to operate on land? And how, against all odds, did that unit become one of the world’s most elite commando forces, routinely striking thousands of miles from the water on the battlefields of Iraq, Afghanistan, Syria, even Central Africa?

Behind the SEALs’ improbable rise lies the most remarkable underdog story in American military history—and in these pages, former Navy SEAL Benjamin H. Milligan captures it as never before.

Told through the eyes of remarkable leaders and racing from one longshot, hair-curling raid to the next, By Water Beneath the Walls is the tale of the unit’s heroic naval predecessors, and the evolution of the SEALs themselves. But it’s also the story of the forging of American special operations as a whole—and how the SEALs emerged from the fires as America’s first permanent commando force when again and again some other unit seemed predestined to seize that role.

Here Milligan thrillingly captures the outsize feats of the SEALs’ frogmen forefathers in World War II, the Korean War, and elsewhere, even as he plunges us into the second front of interservice rivalries and personal ambition that shaped the SEALs’ evolution.

In equally vivid, masterful detail, he chronicles key early missions undertaken by units like the Marine Raiders, Army Rangers, and Green Berets, showing us how these fateful, bloody moments helped create the modern American commando—even as they opened up pivotal opportunities for the Navy.

Finally, he takes us alongside as the SEALs at last seize the mantle of commando raiding, and discover the missions of capture/kill and counterterrorism that would define them for decades to come.

Written with the insight that can only come from a combat veteran and a member of the book’s tribe, By Water Beneath the Walls is an essential new history of the SEAL teams, a crackling account of desperate last stands and unforgettable characters accomplishing the impossible—and a riveting epic of the dawn of American special operations.

Vij

10,000.00

Vikram Vij, one of Canada’s great chefs, shares his story of the trials and triumphs in building a world-renowned food empire

Fragrant with the smells of cumin, turmeric, fennel, and cloves, Vij reveals the story of Vikram Vij, one of Canada’s most celebrated chefs and entrepreneurs. Co-owner of the world-famous Vij’s Restaurant in Vancouver, his story is a true rags-to-riches tale of a college dropout from northern India who made it to Europe’s temples of high cuisine, then with a one-way ticket bound for Canada, found fame serving some of the world’s most transcendent Indian cuisine. Vij’s Restaurant, originally a fourteen-seat establishment known for its extraordinary flavours and spice blends, along with a firm no-reservation policy, received accolades from restaurant critics and patrons alike.

A culinary journey that began in India as a boy enjoying the praise of visitors for his chai and biscuits, Vikram’s passion for Indian cooking and his lifelong mission to bring awareness to the culture he left behind have fueled his tireless drive in building a world-renowned food empire. Driven to succeed, Vikram realized his dream to launch five major initiatives under the Vij’s brand by age fifty, but with challenges and sacrifices along the way.

For the first time, Vikram opens up about his struggles with prejudice, his mentors’ lasting lessons, and the painful demise of his marriage—both the successes and the failures that have shaped and sharpened one of Canada’s most unique and revered culinary talents.

Burning Questions

10,000.00

In this brilliant selection of essays, the award-winning, best-selling author of The Handmaid’s Tale and The Testaments offers her funny, erudite, endlessly curious, and uncannily prescient take on everything from debt and tech to the climate crisis and freedom and the importance of how to define granola—and seeks answers to Burning Questions such as…

• Why do people everywhere, in all cultures, tell stories?
• How much of yourself can you give away without evaporating?
• How can we live on our planet?
• Is it true? And is it fair?
• What do zombies have to do with authoritarianism?

In more than fifty pieces, Atwood aims her prodigious intellect and impish humour at the world, and reports back to us on what she finds. This roller-coaster period brought the end of history, a financial crash, the rise of Trump, and a pandemic. From debt to tech, the climate crisis to freedom; from when to dispense advice to the young (answer: only when asked) to how to define granola, we have no better guide to the many and varied mysteries of our universe.

The Book Of Cold Cases

10,000.00

In 1977, Claire Lake, Oregon, was shaken by the Lady Killer Murders: Two men, seemingly randomly, were murdered with the same gun, with strange notes left behind. Beth Greer was the perfect suspect—a rich, eccentric twenty-three-year-old woman, seen fleeing one of the crimes. But she was acquitted, and she retreated to the isolation of her mansion.

Oregon, 2017. Shea Collins is a receptionist, but by night, she runs a true crime website, the Book of Cold Cases—a passion fueled by the attempted abduction she escaped as a child. When she meets Beth by chance, Shea asks her for an interview. To Shea’s surprise, Beth says yes.

They meet regularly at Beth’s mansion, though Shea is never comfortable there. Items move when she’s not looking, and she could swear she’s seen a girl outside the window. The allure of learning the truth about the case from the smart, charming Beth is too much to resist, but even as they grow closer, Shea senses something isn’t right. Is she making friends with a manipulative murderer, or are there other dangers lurking in the darkness of the Greer house?

Edison

10,000.00

Although Thomas Alva Edison was the most famous American of his time, and remains an international name today, he is mostly remembered only for the gift of universal electric light. His invention of the first practical incandescent lamp 140 years ago so dazzled the world—already reeling from his invention of the phonograph and dozens of other revolutionary devices—that it cast a shadow over his later achievements. In all, this near-deaf genius (“I haven’t heard a bird sing since I was twelve years old”) patented 1,093 inventions, not including others, such as the X-ray fluoroscope, that he left unlicensed for the benefit of medicine.

One of the achievements of this staggering new biography, the first major life of Edison in more than twenty years, is that it portrays the unknown Edison—the philosopher, the futurist, the chemist, the botanist, the wartime defense adviser, the founder of nearly 250 companies—as fully as it deconstructs the Edison of mythological memory. Edmund Morris, winner of the Pulitzer Prize and the National Book Award, brings to the task all the interpretive acuity and literary elegance that distinguished his previous biographies of Theodore Roosevelt, Ronald Reagan, and Ludwig van Beethoven. A trained musician, Morris is especially well equipped to recount Edison’s fifty-year obsession with recording technology and his pioneering advances in the synchronization of movies and sound. Morris sweeps aside conspiratorial theories positing an enmity between Edison and Nikola Tesla and presents proof of their mutually admiring, if wary, relationship.

Enlightened by seven years of research among the five million pages of original documents preserved in Edison’s huge laboratory at West Orange, New Jersey, and privileged access to family papers still held in trust, Morris is also able to bring his subject to life on the page—the adored yet autocratic and often neglectful husband of two wives and father of six children. If the great man who emerges from it is less a sentimental hero than an overwhelming force of nature, driven onward by compulsive creativity, then Edison is at last getting his biographical due.

The Hunting Wives

10,000.00

Sophie O’Neill left behind an envy-inspiring career and the stressful, competitive life of big-city Chicago to settle down with her husband and young son in a small Texas town. It seems like the perfect life with a beautiful home in an idyllic rural community. But Sophie soon realizes that life is now too quiet, and she’s feeling bored and restless.

Then she meets Margot Banks, an alluring socialite who is part of an elite clique secretly known as the Hunting Wives. Sophie finds herself completely drawn to Margot and swept into her mysterious world of late-night target practice and dangerous partying. As Sophie’s curiosity gives way to full-blown obsession, she slips farther away from the safety of her family and deeper into this nest of vipers.

When the body of a teenage girl is discovered in the woods where the Hunting Wives meet, Sophie finds herself in the middle of a murder investigation and her life spiraling out of control.

Beautifully Organised

10,000.00

Transform your home into a space that’s decluttered and calming for your whole family. Bestselling author and YouTube star Nikki Boyd developed and honed her five essential steps to an organized home through her experience working as a professional organizer. Now in this book, she shows you how to transform your space and enhance your life at home.

  • Learn the 5 simple steps to transform every room in your home
  • Create a welcoming atmosphere for family and friends
  • Interior design inspiration with gorgeous, inspirational photography on every page

With her keen eye for detail and trademark warmth, Nikki guides readers through her signature steps, teaching how to graciously share your homes with family and friends to create treasured shared experiences and memories. Beautifully Organized is so much more than a home organization book—it’s a recipe for a beautiful, fulfilling life.

A Fire Slow Burning

10,000.00

With the same propulsion that captivated millions of readers worldwide in The Girl on the Train and Into the Water, Paula Hawkins unfurls a gripping, twisting story of deceit, murder, and revenge.

When a young man is found gruesomely murdered in a London houseboat, it triggers questions about three women who knew him. Laura is the troubled one-night-stand last seen in the victim’s home. Carla is his grief-stricken aunt, already mourning the recent death of yet another family member. And Miriam is the nosy neighbor clearly keeping secrets from the police. Three women with separate connections to the victim. Three women who are – for different reasons – simmering with resentment. Who are, whether they know it or not, burning to right the wrongs done to them. When it comes to revenge, even good people might be capable of terrible deeds. How far might any one of them go to find peace? How long can secrets smolder before they explode into flame?

Look what you started.

Cues: Master the Secret Language of Charismatic Communication

10,000.00

What makes someone charismatic? Why do some captivate a room, while others have trouble managing a small meeting? What makes some ideas spread, while other good ones fall by the wayside? If you have ever been interrupted in meetings, overlooked for career opportunities or had your ideas ignored, your cues may be the problem – and the solution.

Cues – the tiny signals we send to others 24/7 through our body language, facial expressions, word choice, and vocal inflection – have a massive impact on how we, and our ideas, come across. Our cues can either enhance our message or undermine it.

In this entertaining and accessible guide to the hidden language of cues, Vanessa Van Edwards teaches you how to convey power, trust, leadership, likeability, and charisma in every interaction. You’ll learn:

• Which body language cues assert, “I’m a leader, and here’s why you should join me.”
• Which vocal cues make you sound more confident
• Which verbal cues to use in your résumé, branding, and emails to increase trust (and generate excitement about interacting with you.)
• Which visual cues you are sending in your profile pictures, clothing, and professional brand.

Whether you’re pitching an investment, negotiating a job offer, or having a tough conversation with a colleague, cues can help you improve your relationships, express empathy, and create meaningful connections with lasting impact. This is an indispensable guide for entrepreneurs, team leaders, young professionals, and anyone who wants to be more influential.

Obama

10,000.00

A vibrant celebration of President Obama, this perfect commemorative book provides a valuable record of his historical presidency.

In January 2017, Barack Obama concluded two terms of his historic presidency. Through stunning images by White House photographers and beyond, as well as notable essays and quotes from a broad spectrum of people, Obama looks back at President Obama’s journey—from his remarkable victory to his final days in office and the significant milestones along the way.
Obama features rare and unseen photographs, along with iconic images and newspaper front pages from the president’s 2,920 days in office. It includes dramatic pictures, including the iconic shot from the situation room as the president and his staff watched the live unfolding of the bin Laden raid; day-to-day images of Obama in his roles as a world leader, policy maker, commander in chief, and father; lighthearted photos from the White House Correspondents’ Dinner; late-night television appearances; and moments with the entire Obama family.
Included are excerpts from seven historic speeches and contributions from notable historians, community leaders, journalists, academics and business leaders—including Sir Richard Branson, Laurie Garrett, Tweed Roosevelt, Anastasia Somoza and others whose lives have been touched by Obama’s actions and initiatives. Obama is truly a keepsake memento of a beloved president.

Maosim: A Global History

10,000.00

For decades, the West has dismissed Maoism as an outdated historical and political phenomenon. Since the 1980s, China seems to have abandoned the utopian turmoil of Mao’s revolution in favour of authoritarian capitalism. But Mao and his ideas remain central to the People’s Republic and the legitimacy of its Communist government. With disagreements and conflicts between China and the West on the rise, the need to understand the political legacy of Mao is urgent and growing.

The power and appeal of Maoism have extended far beyond China. Maoism was a crucial motor of the Cold War: it shaped the course of the Vietnam War (and the international youth rebellions that conflict triggered) and brought to power the murderous Khmer Rouge in Cambodia; it aided, and sometimes handed victory to, anti-colonial resistance movements in Africa; it inspired terrorism in Germany and Italy, and wars and insurgencies in Peru, India and Nepal, some of which are still with us today – more than forty years after the death of Mao.

In this new history, Julia Lovell re-evaluates Maoism as both a Chinese and an international force, linking its evolution in China with its global legacy. It is a story that takes us from the tea plantations of north India to the sierras of the Andes, from Paris’s fifth arrondissement to the fields of Tanzania, from the rice paddies of Cambodia to the terraces of Brixton.

Starting with the birth of Mao’s revolution in northwest China in the 1930s and concluding with its violent afterlives in South Asia and resurgence in the People’s Republic today, this is a landmark history of global Maoism.

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