Social Science

Where Good Ideas Come From

12,000.00

The printing press, the pencil, the flush toilet, the battery–these are all great ideas. But where do they come from? What kind of environment breeds them? What sparks the flash of brilliance? How do we generate the breakthrough technologies that push forward our lives, our society, our culture?

Steven Johnson’s answers are revelatory as he identifies the seven key patterns behind genuine innovation, and traces them across time and disciplines. From Darwin and Freud to the halls of Google and Apple, Johnson investigates the innovation hubs throughout modern time and pulls out the approaches and commonalities that seem to appear at moments of originality.

How Your Brain Works

12,000.00

The workings of the brain are mysterious: What are neural signals? What do they mean? How do our senses really sense? How does our brain control our movements? What happens when we meditate?

Techniques to record signals from living brains were once thought to be the realm of advanced university labs . . . but not anymore! This book allows anyone to participate in the discovery of neuroscience through hands-on experiments that record the hidden electrical world beneath our skin and skulls. In How Your Brain Works, neuroscientists Greg Gage and Tim Marzullo offer a practical guide—accessible and useful to readers from middle schoolers to college undergraduates to curious adults—for learning about the brain through hands-on experiments.

Armed with some DIY electrodes, readers will get to see what brain activity really looks like through simple neuroscience experiments. Written by two neuroscience researchers who invented open-source techniques to record signals from neurons, muscles, hearts, eyes, and brains, How Your Brain Works includes more than forty-five experiments to gain a deeper understanding of your brain.

Using a homemade scientific instrument called a SpikerBox, readers can see how fast neural signals travel by recording electrical signals from an earthworm. Or, turning themselves into subjects, readers can strap on some electrode stickers to detect the nervous system in their own bodies. Each chapter begins by describing some phenomenology of a particular area of neuroscience, then guides readers step-by-step through an experiment, and concludes with a series of open-ended questions to inspire further investigation. Some experiments use invertebrates (such as insects), and the book provides a thoughtful framework for the ethical use of these animals in education. How Your Brain Works offers fascinating reading for students at any level, curious readers, and scientists interested in using electrophysiology in their research or teaching.

Iconic Magazine Covers

12,000.00

Iconic Magazine Covers is an oral history of the stories behind the most innovative and controversial magazine covers as told by the people who created them. Author Ian Birch has worked in the industry since the 1970s in both the USA and the UK and has used a career’s worth of contacts to make this unique social document that a wide variety of readers will find fascinating.

There are more than 65 feature covers and selection criteria was diverse. For example, a cover may introduce groundbreaking graphic design (Twen; Fact), it may cover a seminal event (The Sunday Times Magazine; Esquire), a political movement or societal change (The Black Panther; Nova; The Spare Rib; Blue). It could have a specific readership (The Big Issue; Raygun; Wired; The Gentlewoman; Bloomberg Businessweek). Some are launch or relaunch issues (Interview; People Weekly; Harper’s Bazaar). The covers might feature an influential photographer, illustrator or model (Raw; Radio Times; The Face) and not to be forgotten is ever-welcome satire (Private Eye; National Lampoon).

Iconic Magazine Covers displays the covers on a full page opposite the history of the design as told by the key figures in its making. Editors, photographers, creative directors, illustrators and others describe their roles in bringing the cover to life, such as Iwan Baan. Called in at the last minute, he had to hang out of a helicopter to capture the image of fractured New York City during the massive post-Hurricane Sandy power failure. The New York Magazine cover was so acclaimed that it was displayed at the Museum of Modern Art and large-scale posters were used in fundraising for the hurricane relief effort.

The most recent covers are two-winning and timely covers, both from Time magazine. The first shows Donald Trump in “Meltdown” shortly after the first debate; the second shows him in “Total Meltdown” after one of the worst of many scandals. Illustrator Edel Rodriguez describes the power of what makes these selections iconic: “A good magazine cover is a great poster and vice versa. It should be able to take a complicated matter and communicate it directly to as many people as possible. Like a pop song.”

Every magazine cover featured in Iconic Magazine Covers proves itself worthy of Rodriguez’s water test. Reading about the conceptual and practical processes in their creation is a fascinating bonus

Don’t Burn This Book

12,000.00

Dave Rubin launched his political talk show The Rubin Report in 2015 as a meeting ground for free thinkers who realize that partisan politics is a dead end. He hosts people he both agrees and disagrees with–including those who have been dismissed, deplatformed, and despised–taking on the most controversial issues of our day. As a result, he’s become a voice of reason in a time of madness.

Now, Rubin gives you the tools you need to think for yourself in an age when tribal outrage is the only available alternative. Based on his own story as well as his experiences from the front lines of the free speech wars, this book will empower you to make up your own mind about what you believe on any issue and teach you the fine art of:

– Checking your facts, not your privilege, when it comes to today’s most pervasive myths, from the wage gap and gun violence to climate change and hate crimes.
– Standing up to the mob against today’s absurd PC culture, when differences of opinion can bring relationships, professional or personal, to a sudden end.
– Defending classically liberal principles such as individual rights and limited government, because freedom is impossible without them.

The Interior Design Handbook

12,000.00

The new comprehensive bible of interior design, from a home styling guru who has coached an entire Scandinavian generation in the art of creating a harmonious home.

Frida Ramstedt believes in thinking about how we decorate, rather than focusing on what we decorate with. We know more today than ever before about design trends, furniture, and knickknacks, and now Frida familiarizes readers with the basic principles behind interior and styling—what looks good and, most of all, why it looks good.

The Interior Design Handbook teaches you general rules of thumb—like what the golden ratio and the golden spiral are, the proper size for a coffee table in relation to your sofa, the optimal height to hang lighting fixtures, and the best ways to use a mood board—complete with helpful illustrations. Use The Interior Design Handbook to achieve a balanced, beautiful home no matter where you live or what your style is.

Owe Yoruba 2.0

12,000.00

Decoding for our benefit… ‘dayo Adedayo presents a sizzling translation of Yoruba proverbs in his book “OWE YORUBA 2.0”. In this book are 101 proverbs in Yoruba, English translation, contexts, and pictures to illustrate each of the proverbs. Here’s the chance to enjoy and apply the wit and wisdom of the ancients to your world.

The Pan-African Pantheon

12,000.00

The volume seeks to make a substantive contribution to contemporary global transformation debates in an era of “Rhodes Must Fall” and “Black Lives Matter.” It also aims to contribute to transforming fossilised Eurocentric curricula which have insisted for centuries that “dead white men” continue to occupy the central position in global epistemologies on almost every subject under the sun.

Solved

10,500.00

Denmark is set to achieve 100 per cent renewable energy by 2030.
Iceland has topped the gender equality rankings for a decade and counting.
South Korea’s average life expectancy will soon reach ninety.

How have these places achieved such remarkable outcomes? And how can we apply those lessons to our own communities?

The future we want is already here – it’s just not evenly distributed. By bringing together for the first time tried and tested solutions to society’s most pressing problems, from violence to inequality, Andrew Wear shows that the world we want to live in is already within reach.

Solved is a much-needed dose of optimism in an atmosphere of doom and gloom. Informative, accessible and revelatory, it is a celebration of the power of human ingenuity to make the future brighter for everyone.

Saving Time

10,000.00

Our daily experience, dominated by the corporate clock that so many of us contort ourselves to fit inside, is destroying us. It wasn’t built for people, it was built for profit. This is a book that tears open the seams of reality as we know it—the way we experience time itself—and rearranges it, reimagining a world not centered around work, the office clock, or the profit motive. Explaining how we got to the point where time became money, Odell offers us new models to live by–inspired by pre-industrial cultures, ecological, and geological time–that make a more humane, more hopeful way of living seem possible.

Get It Done

10,000.00

A great deal of ink has been spilled on the subject of motivating and influencing others, but what happens when the person you most want to influence is you? Setting and achieving goals for yourself—at work, at home, and in relationships—is harder than it seems. How do you know where to start? How do you carry on in the face of roadblocks and distractions? How do you decide which tasks and ambitions to prioritize when you’re faced with more responsibilities, needs, and desires than you can keep track of?

In Get It Done, psychologist and behavioral scientist Ayelet Fishbach presents a new theoretical framework for self-motivated action, explaining how to:
– Identify the right goals
-Attack the “middle problem”
– Battle temptations
– Use the help of others around you
-And so much more…

With fascinating research from the field of motivation science and compelling stories of people who learned to motivate themselves, Get It Done illuminates invaluable strategies for pulling yourself in whatever direction you want to go—so you can achieve your goals while staying healthy, clearheaded, and happy.

The Art Of Conscious Conversations

10,000.00

Ditch the negative mental habits that derail conversations and destroy projects, and discover a framework for forging authentic, enduring, and productive connections.

We live in conversations like fish live in water—we’re in them all the time, so we don’t think about them much. As a result, we often find ourselves stuck in cyclical patterns of unproductive behaviors. We listen half-heartedly, react emotionally, and respond habitually, like we’re on autopilot.

This book is a practical guide for thoughtfully reflecting on conversations so we can avoid the common pitfalls that cause our relationships and work to go sideways. Chuck Wisner identifies four universal types of conversations and offers specific advice on maximizing the effectiveness of each:

Storytelling—Investigate the stories we tell ourselves about ourselves and others
Collaborative—Explore the way our stories and other people’s stories interact
Creative—See new possibilities and discover unforeseen solutions
Commitment—Make promises we know we can keep

These conversations unfold sequentially: our awareness of our and others’ stories transforms our ability to listen and collaborate, which opens our thoughts to creative possibilities, guiding us toward mindful agreements.

Our conversations—at home, at work, or in public—can be sources of pleasure and stepping-stones toward success, or they can cause pain and lead to failure. Wisner shows how we can form a connection from the very first conversation and keep our discourse positive and productive throughout any endeavor.

Raising Kids

10,000.00

With its easy-to-grasp language and tools, Raising Kids is there for you, from managing family routines, screen time, and homework, to supporting friendships, self-esteem, and resilience. You’ll find out how being “on your spot” leads to fewer conflicts and replaces threats, nagging, and punishment with clear, effective messages that make sense to your kids.

The authors focus on everyday parenting because how we relate to our children day-to-day forms their sense of themselves, their connection to us, and their ways of being in the world. No interaction we have with our kids is too small to strengthen our bond with them, impart our values, build their confidence, and to demonstrate communicating, relating, and caring. You’ll learn how to be on your kids’ side and get them on yours as you navigate daily life.

Thousands of parents with toddlers through adolescents have benefited from the wisdom and reassurance that is now available in this straightforward guide. Along with offering approaches to address the challenges, Raising Kids shows you how to build on what you’re already doing well to maximize the good times in your family life today and in the years ahead.

Visual Thinking

10,000.00

A quarter of a century after her memoir, Thinking in Pictures, forever changed how the world understood autism, Temple Grandin—the “anthropologist on Mars,” as Oliver Sacks dubbed her—transforms our awareness of the different ways our brains are wired. Do you have a keen sense of direction, a love of puzzles, the ability to assemble furniture without crying? You are likely a visual thinker.

With her genius for demystifying science, Grandin draws on cutting-edge research to take us inside visual thinking. Visual thinkers constitute a far greater proportion of the population than previously believed, she reveals, and a more varied one, from the photo-realistic object visualizers like Grandin herself, with their intuitive knack for design and problem solving, to the abstract, mathematically inclined “visual spatial” thinkers who excel in pattern recognition and systemic thinking. She also makes us understand how a world increasingly geared to the verbal tends to sideline visual thinkers, screening them out at school and passing over them in the workplace. Rather than continuing to waste their singular gifts, driving a collective loss in productivity and innovation, Grandin proposes new approaches to educating, parenting, employing, and collaborating with visual thinkers. In a highly competitive world, this important book helps us see, we need every mind on board.

Fixed

10,000.00

With Amy Herman’s Fixed., we now have access to what the FBI, NATO, the State Department, Interpol, Scotland Yard, and many more organizations and their leaders have been using to solve their most intractable problems.

Demonstrating a powerful paradigm shift for finding solutions, Herman teaches us to see things differently, using art to challenge our default thinking and open up possibilities otherwise overlooked. Her unexpected, insightful, and often delightful methodology is sought after by leaders and professionals for whom failure is catastrophic. Luckily for us, these tactics work – no matter the problem’s scale or complexity. And we don’t need an art degree or previous knowledge about art to benefit from her approach, only a willingness to open our eyes and our minds. Yes, things go wrong all the time. What matters most is what we do to fix them.

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