Business & Economics

Extreme Ownership

7,500.00

An updated edition of the blockbuster bestselling leadership book that took America and the world by storm, two U.S. Navy SEAL officers who led the most highly decorated special operations unit of the Iraq War demonstrate how to apply powerful leadership principles from the battlefield to business and life. Now with an excerpt from the authors’ new book, THE DICHOTOMY OF LEADERSHIP.

Combat, the most intense and dynamic environment imaginable, teaches the toughest leadership lessons, with absolutely everything at stake. Jocko Willink and Leif Babin learned this reality first-hand on the most violent and dangerous battlefield in Iraq. As leaders of SEAL Team Three’s Task Unit Bruiser, their mission was one many thought impossible: help U.S. forces secure Ramadi, a violent, insurgent-held city deemed “all but lost.” In gripping, firsthand accounts of heroism, tragic loss, and hard-won victories, they learned that leadership―at every level―is the most important factor in whether a team succeeds or fails.

Willink and Babin returned home from deployment and instituted SEAL leadership training to pass on their harsh lessons learned in combat to help forge the next generation of SEAL leaders. After leaving the SEAL Teams, they launched a company, Echelon Front, to teach those same leadership principles to leaders in businesses, companies, and organizations across the civilian sector. Since that time, they have trained countless leaders and worked with hundreds of companies in virtually every industry across the U.S. and internationally, teaching them how to develop their own high-performance teams and most effectively lead those teams to dominate their battlefields.

Extreme Productivity

6,500.00

Discover the secrets to professional productivity and high performance. Extreme Productivity is for anyone feeling overwhelmed by their existing workload—facing myriad competing demands and multiple time-sensitive projects. Offering antidotes to a calendar full of boring meetings and a backlog of e-mails, Robert Pozen explains how to determine your highest priorities and match them with how you actually spend your time.

Pozen demonstrates that in order to be truly productive, professionals must make a critical shift in their mind-set: from hours worked to results produced. In a knowledge-based economy, what’s important is what you’ve accomplished, not how many hours you’ve logged at your desk.

Pozen teaches you how to efficiently complete your large projects and quickly move through the small stuff. He shows you how to delegate functions and manage your boss. He helps people at all stages of their careers read, write, and make presentations more effectively. He provides professionals with practical tips on how to efficiently use their time—while leading full and productive personal lives as well.

Extreme Teams

7,000.00

Do you face the challenge of building and leading a new team? Revitalizing a stagnant one?

Extreme Teams examines the team practices driving growth in seven of the world’s most cutting-edge firms. They do this by challenging conventional wisdom and doing things differently. The book takes you inside these bold companies and examines the teamwork approaches powering their results, including how:
-Pixar’s teams use rapid-cycle feedback and no-holds debate to transform initially flawed films into billion-dollar hits
-A culture of radical “freedom and responsibility” helps Netflix execute on the next big thing and transform its industry
-Whole Food’s super-autonomous teams embrace tough metrics and friendly competition to drive performance
-Zappos embraces the weirdness and fun that sustains its success

Times change, and so must teams. Designing and managing high-performance teams requires upgrading outdated beliefs and behaviors, and creating in your company the level of intensity and collaboration needed to face down any challenge.

Facebook- The Inside Story

8,000.00

The definitive history, packed with untold stories, of one of America’s most controversial and powerful companies: Facebook

As a college sophomore, Mark Zuckerberg created a simple website to serve as a campus social network.

Today, Facebook is nearly unrecognizable from its first, modest iteration. In light of recent controversies surrounding election-influencing “fake news” accounts, the handling of its users’ personal data, and growing discontent with the actions of its founder and CEO—who has enormous power over what the world sees and says—never has a company been more central to the national conversation.

Millions of words have been written about Facebook, but no one has told the complete story, documenting its ascendancy and missteps. There is no denying the power and omnipresence of Facebook in American daily life, or the imperative of this book to document the unchecked power and shocking techniques of the company, from growing at all costs to outmaneuvering its biggest rivals to acquire WhatsApp and Instagram, to developing a platform so addictive even some of its own are now beginning to realize its dangers.

Based on hundreds of interviews from inside and outside Facebook, Levy’s sweeping narrative of incredible entrepreneurial success and failure digs deep into the whole story of the company that has changed the world and reaped the consequences.

Fashionopolis

7,000.00

What should I wear? It’s one of the fundamental questions we ask ourselves every day. More than ever, we are told it should be something new. Today, the clothing industry churns out 80 billion garments a year and employs every sixth person on Earth. Historically, the apparel trade has exploited labour, the environment, and intellectual property – and in the last three decades, with the simultaneous unfurling of fast fashion, globalization, and the tech revolution, those abuses have multiplied exponentially – and primarily out of view. We are in dire need of an entirely new human-scale model. Bestselling journalist Dana Thomas has travelled the globe to discover the visionary designers and companies who are propelling the industry toward that more positive future by reclaiming traditional craft and launching cutting-edge sustainable technologies to produce better fashion.

In Fashionopolis, Thomas sees renewal in a host of developments, including printing 3-D clothes, clean denim processing, smart manufacturing, hyperlocalism, fabric recycling – even lab-grown materials. From small-town makers and Silicon Valley whizzes to household names such as Stella McCartney, Levi’s and Selfridges, Thomas highlights the companies big and small that are leading the crusade.

We all have been casual about our clothes. It’s time to get dressed with intention. Fashionopolis is the first comprehensive look at how to start.

Fifty Inventions That Shaped The Modern Economy

8,000.00

Fifty Inventions That Shaped the Modern Economy paints an epic picture of change in an intimate way by telling the stories of the tools, people, and ideas that had far-reaching consequences for all of us. From the plough to artificial intelligence, from Gillette’s disposable razor to IKEA’s Billy bookcase, bestselling author and Financial Times columnist Tim Harford recounts each invention’s own curious, surprising, and memorable story.

Invention by invention, Harford reflects on how we got here and where we might go next. He lays bare often unexpected connections: how the bar code undermined family corner stores, and why the gramophone widened inequality. In the process, he introduces characters who developed some of these inventions, profited from them, and were ruined by them, as he traces the principles that helped explain their transformative effects. The result is a wise and witty book of history, economics, and biography.

Finding The Space To Lead

9,000.00

The complexity and relentless pace of our world places exceptional demands on leaders today. They work incredibly hard and yet feel that they are not meeting their own expectations of excellence. They feel disconnected from their own values and overburdened. By the thousands, they seek out books on leadership skills, time management, and “getting things done,” but the techniques these volumes offer, useful as they are, often don’t speak to the leader’s fundamental sense that something is missing.

Janice Marturano, a senior executive with decades of experience in Fortune 500 corporations, explains how Mindful Leadership training integrates the practice of mindfulness–meditation and self-awareness–with the practical tools of management, enabling leaders to bring a wider range of their capacities to the challenges at hand. We already know from scientific research that mindfulness practices enhance mental health and improve clarity and focus. Finding the Space to Lead shows how this training has specific value for leaders.

This is not a new “leadership system” to add to the burden of already overworked people. It brings the concepts of mindfulness into the everyday life of anyone in a leadership role, through specific exercises that address practical issues–the calendar, schedule, phone usage, meetings, to-do list, and strategic planning, as well as interpersonal challenges such as listening and working with difficult colleagues.

Leaders who have experienced mindfulness training report that it provides a “transformative experience” with significant improvements in innovation, self-awareness, listening, and making better decisions. In Finding the Space to Lead, Marturano masterfully lays out her proven techniques for promoting mindfulness in the busy executive’s working life.

Five Stars

5,000.00

Ideas don’t sell themselves. As the forces of globalization, automation, and artificial intelligence combine to disrupt every field, having a good idea isn’t good enough. Mastering the ancient art of persuasion is the key to standing out, getting ahead, and achieving greatness in the modern world. Communication is no longer a “soft” skill―it is the human edge that will make you unstoppable, irresistible, and irreplaceable―earning you that perfect rating, that fifth star.

In Five Stars, Carmine Gallo, bestselling author of Talk Like TED, breaks down how to apply Aristotle’s formula of persuasion to inspire contemporary audiences. As the nature of work changes, and technology carries things across the globe in a moment, communication skills become more valuable―not less. Gallo interviews neuroscientists, economists, historians, billionaires, and business leaders of companies like Google, Nike, and Airbnb to show first-hand how they use their words to captivate your imagination and ignite your dreams.

In the knowledge age―the information economy―you are only as valuable as your ideas. Five Stars is a book to help you bridge the gap between mediocrity and exceptionality, and gain your competitive edge in the age of automation.

In Five Stars, you will also learn:

-The one skill billionaire Warren Buffett says will raise your value by 50 percent.
-Why your job might fall into a category where 75 percent or more of your income relies on your ability to sell your idea.
-How Airbnb’s founders follow a classic 3-part formula shared by successful Hollywood movies.
-Why you should speak in third-grade language to persuade adult listeners.
-The one brain hack Steve Jobs, Leonardo da Vinci, and Picasso used to unlock their best ideas.

Flex

6,000.00

The recent coronavirus outbreak has proven what Annie Auerbach has long championed: working 9-5 in an office doesn’t work for most us.

It’s time to change the rules.

We can be efficient and productive when we’re allowed the freedom of flexibility—to meet deadlines working during the hours and in the places we choose. But before the coronavirus pandemic, only 47 percent of American workers had access to flexible working options. Annie Auerbach advises major corporations, including Nike, Google, Unilever, and Pepsico. She understands work culture and the needs of employees. The world is changing for working women, but until the recent pandemic, companies turned a blind eye. Now, it’s time to make this change routine.

Auerbach reiterates the importance of leaving the office cubicle behind and explores the realities many women experience working from home and the changes to their daily lives, including the trickle-down effects, from emotional labor to balancing childcare and education with work, to even biohacking the female body’s unique rhythms.

What happens when women embrace the concept of flex? We become more creative, more strategic with our time and energy, and more engaged with our personal lives. As Auerbach makes clear, we reject “our toxic culture of presenteeism, time-pressure, and ultimately burnout. It helps us escape the army of octopus lady jugglers, crazed with the exhaustion of “having it all.” It allows us to live longer lives more sustainably. It gives us self-worth.”

Flip The Script

7,000.00

If there’s one lesson Oren Klaff has learned over decades of pitching, presenting, and closing long-shot, high-stakes deals, it’s that people are sick of being marketed and sold to. Most of all, they hate being told what to think. The more you push them, the more they resist.

What people love, however, is coming up with a great idea on their own, even if it’s the idea you were guiding them to have all along. Often, the only way to get someone to sign is to make them feel like they’re smarter than you.

That’s why Oren is throwing out the old playbook on persuasion. Instead, he’ll show you a new approach that works on this simple insight: Everyone trusts their own ideas. If, rather than pushing your idea on your buyer, you can guide them to discover it on their own, they’ll believe it, trust it, and get excited about it. Then they’ll buy in and feel good about the chance to work with you.

That might sound easier said than done, but Oren has taught thousands of people how to do it with a series of simple steps that anyone can follow in any situation.

And as you’ll see in this book, Oren has been in a lot of different situations.

He’ll show you how he got a billionaire to take him seriously, how he got a venture capital firm to cough up capital, and how he made a skeptical Swiss banker see him as an expert in banking. He’ll even show you how to become so compelling that buyers are even more attracted to you than to your product.

These days, it’s not enough to make a great pitch.

To get attention, create trust, and close the deal, you need to flip the script.

From Silk to Silicon: The Story of Globalization Through Ten Extraordinary Lives

5,000.00

The story of globalization, the most powerful force in history, as told through the life and times of ten people who changed the world by their singular, spectacular accomplishments.

This is the first book to look at the history of globalization through the lens of individuals who did something transformative, as opposed to describing globalization through trends, policies, or particular industries. From Silk to Silicon tells the story of who these men and women were, what they did, how they did it and how their achievements continue to shape our world today. They include:

• Genghis Khan, who united east and west by conquest and by opening new trade routes built on groundbreaking transportation, communications, and management innovations.

• Mayer Amschel Rothschild, who arose from an oppressive Jewish ghetto to establish the most powerful bank the world has seen, and ushered in an era of global finance.

• Cyrus Field, who became the father of global communications by leading the effort to build the transatlantic telegraph, the forerunner to global radio, TV, and the worldwide Internet.

• Margaret Thatcher, whose controversial policies opened the gusher of substantially free markets that linked economies across borders.

• Andy Grove, a Hungarian refugee from the Nazis who built the company—Intel—that figured out how to manufacture complex computer chips on a mass, commercial scale and laid the foundation for Silicon Valley’s computer revolution.

Through these stories Jeffrey E. Garten finds the common links between these figure and probes critical questions including: How much influence can any one person have in fundamentally changing the world? And how have past trends in globalization affected the present and how will they shape the future? From Silk to Silicon is an essential book to understanding the past—and the future—of the most powerful force of our times.

Generations Inc

6,500.00

Now that five different generations are on the job simultaneously–from Traditionals to Generation Y to Millennials–it’s more important than ever for companies to understand how their people can not only coexist and cooperate, but thrive together as a team.

Written by a father-daughter team of two generational experts, Generations, Inc. offers the perspectives of people of different eras to elicit practical insights on wrestling with generational issues in the workplace.

The book provides Baby Boomers and Linksters alike with practical techniques for addressing conflicts, forging alliances with coworkers from other generations, getting people with different values and idiosyncratic styles to work together, and running productive meetings where all participants find value in each other’s ideas. The generation we were born in influences our expectations, actions, and mind-sets.

Generations, Inc. includes realistic strategies for relating to your team members’ different views of loyalty, work ethic, and the definition of a job well done–and tips to make those perspectives work together to strengthen your workforce and grow your business.

Genius Makers

12,000.00

What does it mean to be smart? To be human? What do we really want from life and the intelligence we have, or might create?

With deep and exclusive reporting, across hundreds of interviews, New York Times Silicon Valley journalist Cade Metz brings you into the rooms where these questions are being answered. Where an extraordinarily powerful new artificial intelligence has been built into our biggest companies, our social discourse, and our daily lives, with few of us even noticing.

Long dismissed as a technology of the distant future, artificial intelligence was a project consigned to the fringes of the scientific community. Then two researchers changed everything. One was a sixty-four-year-old computer science professor who didn’t drive and didn’t fly because he could no longer sit down—but still made his way across North America for the moment that would define a new age of technology. The other was a thirty-six-year-old neuroscientist and chess prodigy who laid claim to being the greatest game player of all time before vowing to build a machine that could do anything the human brain could do.

They took two very different paths to that lofty goal, and they disagreed on how quickly it would arrive. But both were soon drawn into the heart of the tech industry. Their ideas drove a new kind of arms race, spanning Google, Microsoft, Facebook, and OpenAI, a new lab founded by Silicon Valley kingpin Elon Musk. But some believed that China would beat them all to the finish line.

Genius Makers dramatically presents the fierce conflict between national interests, shareholder value, the pursuit of scientific knowledge, and the very human concerns about privacy, security, bias, and prejudice. Like a great Victorian novel, this world of eccentric, brilliant, often unimaginably yet suddenly wealthy characters draws you into the most profound moral questions we can ask. And like a great mystery, it presents the story and facts that lead to a core, vital question:

How far will we let it go?

Get Scrappy

7,000.00

It’s an exciting time to be in marketing, with an array of equalizing platforms from the Internet to social media to content marketing, that have reset the playing field for businesses large and small. Yet, it’s also a challenging time, with much work to do and an ever-changing array of platforms, features, and networks to master–all on tighter budgets than ever before.

In Get Scrappy, chief brand strategist Nick Westergaard weaves hacks, tips, and idea starters together to provide a plan of attack for businesses of any size to:

– Demystify digital marketing in a way that makes sense for your business
– Do more with less
– Build a strong brand with something to say
– Create relevant and engaging content for your social media platforms
– Spark dialogue with your community of customers
– Measure what matter

The result will be a reliable, repeatable system for building your brand, creating engaging content, and growing your community of customers. Don’t wait for marketing to reinvent itself. Instead, proactively reinvent your company’s marketing to maximize its reach!

Getting To Nimble

12,000.00

With increased pressure from digital natives, now is the time for established companies to address outdated and antiquated practices in order to respond quickly to the ever-increasing speed of market changes.

The pace of change in business today is such that it is becoming easier to go from a legendarily high-performing company to liquidation in a short period of time. Getting to Nimble shares the stories of organizations that were able to successfully transform their people practices, processes, technology, ecosystems and strategy for the digital era. The book also covers once dominant companies like Circuit City and Kodak that neglected to change and were impaired or died as a result.

Highlighting a framework to follow along with best practices that others can emulate, Getting to Nimble includes case studies from major organizations such as Capital One, FedEx, CarMax, The Washington Post, Domino’s Pizza, Walmart and the country of Estonia.

Girls Who Run The World

5,000.00

The perfect gift for future entrepreneurs! Part biography, part business how-to, and fully empowering, this book shows that you’re never too young to dream BIG! With colorful portraits, fun interviews and DIY tips, Girls Who Run the World features the success stories of 31 leading ladies today of companies like Rent the Runway, PopSugar, and Soul Cycle.

Girls run biotech companies.
Girls run online fashion sites.
Girls run environmental enterprises.
They are creative. They are inventive. They mean business.
Girls run the world.
This collection gives girls of all ages the tools they need to follow their passions, turn ideas into reality and break barriers in the business world.

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