Business & Economics

Principles

12,500.00

In 1975, Ray Dalio founded an investment firm, Bridgewater Associates, out of his two-bedroom apartment in New York City. Forty years later, Bridgewater has made more money for its clients than any other hedge fund in history and grown into the fifth most important private company in the United States, according to Fortune magazine. Dalio himself has been named to Time magazine’s list of the 100 most influential people in the world. Along the way, Dalio discovered a set of unique principles that have led to Bridgewater’s exceptionally effective culture, which he describes as “an idea meritocracy that strives to achieve meaningful work and meaningful relationships through radical transparency.” It is these principles, and not anything special about Dalio—who grew up an ordinary kid in a middle-class Long Island neighborhood—that he believes are the reason behind his success.

In Principles, Dalio shares what he’s learned over the course of his remarkable career. He argues that life, management, economics, and investing can all be systemized into rules and understood like machines. The book’s hundreds of practical lessons, which are built around his cornerstones of “radical truth” and “radical transparency,” include Dalio laying out the most effective ways for individuals and organizations to make decisions, approach challenges, and build strong teams. He also describes the innovative tools the firm uses to bring an idea meritocracy to life, such as creating “baseball cards” for all employees that distill their strengths and weaknesses, and employing computerized decision-making systems to make believability-weighted decisions. While the book brims with novel ideas for organizations and institutions, Principles also offers a clear, straightforward approach to decision-making that Dalio believes anyone can apply, no matter what they’re seeking to achieve.

Gold, Oil and Avocados: A Recent History of Latin America in Sixteen Commodities

12,500.00

The 21st century began optimistically in Latin America. Left-leaning leaders armed with programs to reduce poverty and reclaim national wealth were seeing results—but as the aughts gave way to the teens, they began to fall like dominos. Where did the dreams of this “pink tide” go? Look no further than the original culprits of Latin American disenfranchisement: resource-rich land and unscrupulous extraction.

Recounting the story commodity by commodity, Andy Robinson reveals what oxen have to do with the rise of Jair Bolsonaro, how quinoa explains the mob that descended on Evo Morales, and why oil is the culprit behind the protracted coup in Venezuela. In addition to the usual suspects like gold and bananas which underscored the original plunder of the Americas, Robinson also shows how a new generation of valuable resources—like coltan for smartphones, lithium for electric cars, and niobium for SpaceX rockets—have become important players in the fate of Latin America. And as the energy transition sets mineral prices soaring, Latin America remains at the mercy of the rollercoaster of commodity prices.

In Gold, Oil, and Avocados, Robinson takes readers from the salt plains of Chile to the depths of the Amazonian jungle to stitch together the story of Latin America’s last decade, showing how the imperial plunder of the past carries on today under a new name.

The Song Of Significance

12,500.00

The Song of Significance is a rousing contemplation on work: why it is the way it is, why it’s gotten so bad, what all of us–especially leaders–can do to make it better.

Economic instability and the rise of remote work have left us disconnected and disengaged. Alarmed managers are responding with harsh top-down edicts, layoffs, surveillance and mandatory meetings. Workers are responding by quiet quitting and working their wage. But it doesn’t have to be this way.

Through 144 provocative stanzas, legendary business author Seth Godin gets to the heart of what ails us; he shows what’s really at the root of these trends, and challenges us to do better in ways that matter.

The choice is simple. We can endure the hangover of industrial capitalism, keep treating people as disposable, and join in the AI-fueled race to the bottom. Or we come together to build a significant organization that enrolls, empowers, and trusts everyone to deliver their best work, no matter where they are.

This is a book to share with bosses and co-workers, to discuss and put to action. No matter what our role, it’s within our power to change. Because, as Godin writes, “Humans aren’t a resource. They are the point.”

The Cartiers

13,000.00

The Cartiers is the revealing tale of a jewelry dynasty—four generations, from revolutionary France to the 1970s. At its heart are the three Cartier brothers whose motto was “Never copy, only create” and who made their family firm internationally famous in the early days of the twentieth century, thanks to their unique and complementary talents: Louis, the visionary designer who created the first men’s wristwatch to help an aviator friend tell the time without taking his hands off the controls of his flying machine; Pierre, the master dealmaker who bought the New York headquarters on Fifth Avenue for a double-stranded natural pearl necklace; and Jacques, the globe-trotting gemstone expert whose travels to India gave Cartier access to the world’s best rubies, emeralds, and sapphires, inspiring the celebrated Tutti Frutti jewelry.

Francesca Cartier Brickell, whose great-grandfather was the youngest of the brothers, has traveled the world researching her family’s history, tracking down those connected with her ancestors and discovering long-lost pieces of the puzzle along the way. Now she reveals never-before-told dramas, romances, intrigues, betrayals, and more.

The Cartiers also offers a behind-the-scenes look at the firm’s most iconic jewelry—the notoriously cursed Hope Diamond, the Romanov emeralds, the classic panther pieces—and the long line of stars from the worlds of fashion, film, and royalty who wore them, from Indian maharajas and Russian grand duchesses to Wallis Simpson, Coco Chanel, and Elizabeth Taylor.

Build For Tomorrow

13,000.00

We experience change in four phases. The first is panic. Then we adapt. Then we find a new normal. And then, finally, we reach the phase we could not have imagined in the beginning, the moment when we realize that we wouldn’t go back.

Build for Tomorrow is designed to accelerate that process—to help you lessen your panic, adapt faster, define the new normal, and thrive going forward. And it arrives as we all, in some way, have felt a shift in our lives. The pandemic forced a moment of collective change, and we are still being forced to make new plans and adjustments to our lives, families, and careers. Many of us will never go back, continuing to work from home, demanding higher wages, or starting new businesses.

To help people along this journey, Entrepreneur magazine editor in chief Jason Feifer offers stories, lessons, and concrete exercises from the most potent sources of change in our world. He speaks to the world’s most successful changemakers—from global celebrities like Dwayne “The Rock” Johnson and Maria Sharapova to innovative CEOs and Main Street heroes—to learn how they decide what to protect, what to discard, and how to move forward without fear. He also draws lessons from history, looking at how massive changes across time can help us better understand the opportunities of today. For example, he finds guidance for our post-pandemic realities inside the power shifts that occurred after the Bubonic Plague, and he reveals how the history of innovations like the elevator and even the teddy bear can teach anyone to be more forward-thinking.

We cannot anticipate tomorrow’s needs, but it shouldn’t take a crisis to push us forward. This book will show you how to make change on your own terms.

Myths Of Branding

13,000.00

Myths of Branding, written by renowned branding experts Andy Milligan and Simon Bailey, explores the huge number of misguided, mistaken and blatantly false myths that abound in the branding arena. From the belief that developing brands is nothing more than fiddling with logos, to the perception that it’s a ‘soft’ area of marketing that doesn’t go beyond visual identity and that the customer is always right – these myths are all surprisingly entrenched, yet could not be further from the truth.

Myths of Branding uses up-to-date case studies and witty examples to debunk these popular misconceptions, and replaces them with the reality of what it’s really like to work in the world of branding. Jam-packed with entertaining anecdotes and useful information that practitioners can learn from, it guarantees a deeper, sharper understanding of the realities of branding and brand management.

Open Strategy

13,000.00

How smart companies are opening up strategic initiatives to involve front-line employees, experts, suppliers, customers, entrepreneurs, and even competitors.

Why are some of the world’s most successful companies able to stay ahead of disruption, adopting and implementing innovative strategies, while others struggle? It’s not because they hire a new CEO or expensive consultants but rather because these pioneering companies have adopted a new way of strategizing. Instead of keeping strategic deliberations within the C-Suite, they open up strategic initiatives to a diverse group of stakeholders—front-line employees, experts, suppliers, customers, entrepreneurs, and even competitors. Open Strategy presents a new philosophy, key tools, step-by-step advice, and fascinating case studies—from companies that range from Barclays to Adidas—to guide business leaders in this groundbreaking approach to strategy.

The authors—business-strategy experts from both academia and management consulting—introduce tools for each of the three stages of strategy-making: idea generation, plan formulation, and implementation. These are digital tools (including strategy contests), which allow the widest participation; hybrid digital/in-person tools (including a “nightmare competitor challenge”); a workshop tool that gamifies the business model development process; and tools that help companies implement and sustain open strategy efforts.

Open strategy has an astonishing track record: a survey of 200 business leaders shows that although open-strategy techniques were deployed for only 30 percent of their initiatives, those same initiatives generated 50 percent of their revenues and profits. This book offers a roadmap for this kind of success.

Black Founder

13,000.00

Stacy Spikes knows what’s it like to be an outsider. He certainly knew he didn’t fit the mold of a successful future tech entrepreneur. But he marshaled his resilience and ultimately set out to shatter that mold—along with the glass ceiling that came with it. Finding his footing in the tech world was an education in the complexities of being an outsider—but as Stacy came to see, rather than a hindrance, it afforded him a unique position of power.

Beginning as a film studio gopher, Spikes quickly rose through the industry ranks, being named one of the Hollywood Reporter’s 30 Under 30. Still, he was an outsider looking in. So he set out to make his own dreams a reality. Defying expectations, Spikes effectively disrupted the status quo and reinvented himself from junior executive to CEO Tech Founder. What ensued was an escalating adventure with bigger stages, bigger risks, and a roller-coaster ride of exhilarating ascent—unpredictable collapse—and a story book return.

Now Spikes shares his challenges, pitfalls, and keys to personal and professional fulfillment. He shows how the seemingly impossible can be overcome by having faith in oneself and creating from a place of confidence. Taking readers inside the battles of the boardroom and beyond, Black Founder is a business memoir that will inspire every outsider who has a dream.

The 24-Hour Rule and Other Secrets for Smarter Organizations

13,000.00

It’s one thing to have a great idea—but it’s an entirely different thing to actually bring that idea to life. Consultant Adrienne Bellehumeur’s purposeful practices are your key to capturing our collective brains’ bounty—and to pull the most power from even the simplest of actions.

In The 24-Hour Rule and Other Secrets for Smarter Organizations, Bellehumeur draws on the fields of productivity, knowledge management, and design thinking to form what will soon become your and your team’s greatest work superpower. At the heart of Bellehumeur’s six-steps of Dynamic Documentation is the “24-Hour Rule,” a reminder that actionable items—like to-dos, deadlines, feedback, and observations—need to be written down and shared with others. Without embracing documentation—and other memorable secrets like “The Skill Stack Solution” and “The Groundhog Trap,”—our greatest plans and hoped-for solutions will easily slide into oblivion.

Doing AI

13,000.00

When businesses try to “do AI,” they place an abstract solution before problems and customers without fully considering whether it is wise, whether the hype is true, or how AI will impact their organization in the long term. Often absent is sound reasoning for why they should go down this path in the first place.

Doing AI explores AI for what it actually is—and what it is not— and the problems it can truly solve. In these pages, author Richard Heimann unravels the tricky relationship between problems and high-tech solutions, exploring the pitfalls in solution-centric thinking and explaining how businesses should rethink AI in a way that aligns with their cultures, goals, and values.

As the Chief AI Officer at Cybraics Inc., Richard Heimann knows from experience that AI-specific strategies are often bad for business. Doing AI is his comprehensive guide that will help readers understand AI, avoid common pitfalls, and identify beneficial applications for their companies.

This book is a must-read for anyone looking for clarity and practical guidance for identifying problems and effectively solving them, rather than getting sidetracked by a shiny new “solution” that doesn’t solve anything.

Leading With Heart

13,000.00

In these pages, leadership coaches John Baird and Edward Sullivan share hundreds of hours of research and firsthand accounts of guiding leaders at some of the world’s most respected big brands and small startups (Apple, Nike, Google, Slack to name a few).
Through their coaching and research they uncovered the 5 behaviors transformative leaders engage in to connect authentically with their teams:

– They are aware of their people’s needs.
– They help their people to confront the fears that hold them back.They understand their own desires & what drives their people.
– They leverage their unique gifts & help people find their own.
– They connect with their core sense of purpose & help people find theirs.

The key to achieving these behaviors is asking the right questions and having conversations that connect you and your employees on the deepest human level–conversations the authors coach you on how to navigate.

At a time when workplaces are struggling to build high-morale and connected cultures, LEADING with HEART will help leaders to unlock the best version of themselves and those around them with transformative results.

No matter where you are in your career, this book is your launch point to leading with heart. By encouraging you to ignore outdated “leadership hacks” and embrace introspection and growth, Leading with Heart guides you to ask the right questions and find your own answers. Now you too can create a leadership game-plan that is authentic to you and brings out the best in those around you.

Traction

13,000.00

All entrepreneurs and business leaders face similar frustrations—personnel conflict, profit woes, and inadequate growth. Decisions never seem to get made, or, once made, fail to be properly implemented. But there is a solution. It’s not complicated or theoretical.The Entrepreneurial Operating System® is a practical method for achieving the business success you have always envisioned. More than 80,000 companies have discovered what EOS can do.

In Traction, you’ll learn the secrets of strengthening the six key components of your business. You’ll discover simple yet powerful ways to run your company that will give you and your leadership team more focus, more growth, and more enjoyment. Successful companies are applying Traction every day to run profitable, frustration-free businesses—and you can too.

I Am My Brand

13,000.00

I Am My Brand provides achievable techniques and tools for women to build their personal brand. This is an essential step-by-step guide to building your brand, knowing your worth, and being unapologetic about it.

I Am My Brand is a toolkit for personal brand success. Featuring dynamic female brand builders from around the world, the book is a woven tapestry of personal brand advice with storytelling and support that offers a practical guide for female entrepreneurs, freelancers and executives. I Am My Brand explores the techniques used by different women across cultures to build their personal brand, as well as the challenges they faced and their paths to overcoming them. Focused on the skills needed to succeed, their stories – coupled with the author’s expertise – will support readers on their own journey to brand success and self-empowerment in work and life.

The book is written in a down-to-earth style, with light entertainment and real-life anecdotes, providing insights into how to create, package and grow your personal brand. Written by one of the most influential female brand builders in the UK, I Am My Brand is a testament to the power of being a woman and illustrates what it takes to build a powerful female brand in today’s male dominated business world.

Re:Align

13,000.00

Why do some businesses thrive while many more struggle? In this age of disruption, a key reason is the failure of many leaders to realign all the moving parts of their enterprise, including its business strategy and how it is organised, to best support its enduring purpose. Thousands of enterprises globally are operating below their potential simply because they are not well aligned or fail to realign to reflect the new realities of their changing business environment. This book aims to change that.

This book is about strategic realignment, a leadership process to overcome disruption and secure high performance on a sustainable basis. Given that change is a constant and disruption to the business environment ever more likely, strategic realignment must become a core competency in order that all enterprises and leaders can succeed in the future. Most executives recognise this but lack a robust system of thought to execute strategic realignment effectively and realise its full benefits. But once mastered, strategic realignment offers a means of turning disruption into an advantage.

In Re:Align, Jonathan Trevor provides a blueprint to help leaders ask good questions, have better conversations and make the best possible choices to realign their enterprise to be fit for purpose. Drawing upon active research at the University of Oxford’s Saïd Business School (with contributions from the joint works of Dr Jonathan Trevor and Dr Barry Varcoe), the book also provides practical case studies and evidence-based insights. Re:Align offers both a thoughtful and compelling message as well as an effective toolkit to help leaders everywhere to overcome disruption and improve enterprise performance.

Sneaker Wars

13,000.00

Adidas and Puma are two of the biggest global brands in sports, paying stars, clubs, and competitions to show off their labels in stadiums and across magazine pages. In Sneaker Wars, journalist Barbara Smit reveals the dramatic, character-driven story of these two powerhouses. Started in their mother’s laundry room in Germany, Adi and Rudi Dassler’s shoe business was an instant success. But a vicious feud soon pulled them apart: by the end of World War II, the brothers split the company, dividing their family and hometown.

Adidas and Puma then revolutionized the world of sport, their rivalry introducing behind-the-scenes deals and multimillion-dollar contracts. A page-turning narrative, Sneaker Wars is a riveting blend of family drama, business, sports, and history.

Six Thinking Hats

13,000.00

Used successfully by thousands of business managers, educators, and government leaders around the world, Six Thinking Hats offers a practical and uniquely positive approach to making decisions and exploring new ideas.

Your success in business depends on how you think. “The main difficulty of thinking is confusion,” writes Edward de Bono, long recognized as the foremost international authority on conceptual thinking and on the teaching of thinking as a skill. “We try to do too much at once. Emotions, information, logic, hope, and creativity all crowd in on us. It is like juggling with too many balls.” The solution? De Bono unscrambles the thinking process with his “six thinking hats”:

– WHITE HAT: neutral and objective, concerned with facts and figures
– RED HAT: the emotional view
– BLACK HAT: careful and cautious, the “devil’s advocate” hat
– YELLOW HAT: sunny and positive
– GREEN HAT: associated with fertile growth, creativity, and new ideas
– BLUE HAT: cool, the color of the sky, above everything else-the organizing hat

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